Humans are visual beings; we just can’t help but be drawn to images, especially videos. This is the very reason why the use of video in marketing has become more and more popular, as these kinds of content are so many things at once: entertaining, engaging, easy to consume, and accessible. Now, if you are looking to include videos in your marketing strategy, but is worrying about the cost, you may want to get help from a Video Editing Virtual Assistant.

Video Editing Virtual Assistants, are the kind of VA’s whose expertise and skills revolve around video content creation. And we all know that creating video content as part of your marketing strategy is incredibly time-consuming, at the same time could cost a lot of money, but with VA’s the cost wouldn’t be much of a problem. Here are some tasks your Video Editing VA can accomplish for you.

Editing Visual Content

Editing the visual contents of a video is important, as it is like the main ‘flavor’ of the course, aka the content. For a video content to be efficient, one must make sure that the arrangement, color, and transition will not be confusing, instead, it should be able to tell a story, or describe your brand well by, informing your audience about your business, using the images.

Some of the processes that go into editing the visual content include cutting, coloring, setting the standard video quality, adding graphics, creating OBB and CBB (or intros and outros), adding banners, and editing the order of the clips to create consistency.

Editing and Adding Audio Content

Editing the audio content of video content is just as important, as it supports the visuals, in delivering the message or information about the subject or brand. For the audio to properly support the visuals, it must be consistent with what the video is showing, as well as audible and easy to understand.

Some of the processes that go into editing the audio are, setting audio quality and volume, noise removal, adding sound effects, dubs, or narration, and adding background music to add ambiance or fill silences.

Adding SDH (Subtitles for teh Deaf or Hard of Hearing)

Adding subtitles to video contents helps your brand become more inclusive, not just for the hard of hearing, but also for those whose native language is not English; as reading what is happening or being said in the video, is easier than keeping up with the speed of the speaker, or peeling their accent. A Video Editing VA can easily accomplish this task and include it with the other tasks under editing for the visual content.

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